EFFECTS OF GREEN SUPPLY CHAIN MANAGEMENT PRACTICES ON ENVIRONMENTAL AND FIRM SUSTAINABILITY PERFORMANCE
Main Article Content
Abstract
This article examines the influence of eight Green Supply Chain Management (GSCM) characteristics on financial, ecological, and social outcomes, the three facets of business sustainability. This research encompasses eight parameters: buying, production, transportation, packing, advertising, environmental learning, inner environmental administration, and investment recovery.The present study seeks to analyze the influence of Green Entrepreneurial Orientations (GEO) and Marketplace Orientations (MO) on executing GSCM techniques and the resulting sustainable business outcomes.The correlations between GSCMelements and sustainability effectiveness are evaluated by utilizing a plant-based questionnaire.A suggested study methodology and assumptions are evaluated utilizing cross-sectional information from direct and e-mail surveys conducted with manufacturing enterprises. Structural Equation Modeling(SEM) is used to analyse the offered theories. All GSCM components, except green buying, are associated with at least a single dimension. The findings underscore the significance of GSCM in enhancing sustainability outcomes.This research elucidates the correlation between several aspects of GSCM and the three determinants of sustainability outcomes.This study is significant as it investigates the impact of various dimensions of GSCM on financial, ecological, and social achievement, analyzing these purposes across eight distinct dimensions despite the scarcity of research on the connection between GSCM and business sustainability.
Article Details

This work is licensed under a Creative Commons Attribution 4.0 International License.